What is the purpose of SEO?

SEO is one of the most important aspects of your digital marketing. It is a process that helps you rank higher on search engine results pages (SERPs).

In order to rank higher in SERPs, you need to have a good SEO strategy. This strategy should include on-page optimization, link building, and off-page optimization.

SEO is a process that involves a number of steps. The most important ones are:

There are two main types of SEO: on-page and off-page. On-page SEO refers to optimizing content, images, and other elements on your website to make them more visible in search engines. Off-page SEO refers to creating backlinks for your site with the intent of getting high quality links pointing back to your site.

 

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